La Motte is a luxury boutique wine estate situated in Franschhoek in the Cape Winelands of South Africa.
We needed to be mindful of retaining the equity already established, whilst creating a fresh new visual identity for a brand that has been around for more than three centuries.
Our brand essence ‘Timeless good taste’ was our platform to develop an understated yet timeless new language that highlighted the variety of experiences on offer at the
La Motte venue.
A new brand identity was created that applies consistency across the various touchpoints and resonates with an audience that pursue the finer things in life.